Direct mail and email are ever so powerful marketing methods. They enable you to tailor your message to your target audience more effectively than any other medium.
And — the more tailored the message is, the higher your response will be.
Some copywriters are great at writing ad copy. Others are whizzes at corporate collateral. And some are pros at direct mail.
In many cases you will find that a main stream copywriter doesn’t have the expertise to write a hard-hitting mail order campaign, or, for that matter, a responsive b2b prospecting letter. Each are specialist areas.
We have specialist direct response copywriters who earn their bread and butter by writing direct mail copy that gets results.
One of our most recent and successful campaigns orchestrated by Kris is our commercial insurance direct mail campaign which achieved immediate results and improved our hit-rate from under 10% to between 70–80% … the results are testimony to the value she can add to a business such as ours.
Kerry Daly – Former MD, The Rock Building Society, Rockhampton
To find out more, just send us an email with details of your business, the size of ad you want to run and your contact details. click here
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