If you’re kinda ripping your hair out over getting your FB ads to convert without spending a king’s ransom, this email may help you breathe a sigh of relief. Here...
As much as I hate to say it, most marketing dollars that small business owners spend is getting flushed down the toilet. I just had a conversation with a client and after...
Want your landing pages to convert better? This alone can triple your sales. With the right people seeing the right landing page with the right offer, you can secure landing...
Here’s an excerpt from one of the modules of my Freelance Copywriting Course . It talks about the power of using visual involvement devices in your direct mail efforts....
Perhaps you have heard of the business growth equation (otherwise known as the 5 ways to increase the profitability of your business). As part of that equation, there are two...
Next time you’re writing sales copy, consider this when you’re marketing to women or men, specifically … As a marketing professional you obviously know your...
Sales “scientist”, Elmer Wheeler was an absolute master of understanding how buyers think and understanding how to really connect with a buyers’ hopes and...
The most important element of any email campaign is the subject line. After all, your email subject line is what will make people either want to click on and read your email...
If you scan your overloaded inbox each day do you ever take notice of the emails that you open and the ones you discard? Do you ever scan the email subject lines and take a...